‘A Message To God, For God’ Founder Asha Bashir on the Business of Saving Souls

Bashir is a testament to what happens when you let God order your steps.

There is no secret that our most positive transitions can come from our lowest moments. Asha Bashir, the founder of ‘A Message to God, For God’, is a testament to this adage.

The Mizzou alumna and member of Delta Sigma Theta Sorority, Inc. graduated with a degree in Journalism in 2016. With hopes of jet-setting to Los Angeles to pursue a career as an entertainment host, God had other plans. Rather than following her plans, Bashir landed a sales job with iHeart Media; specifically, with the Total Traffic and Weather network station helping account executives find and place advertisements on various radio stations. Not the glamorous life in entertainment that she’d hoped for, Bashir knew God had other plans for her.

Walk by Faith, Not by Sight

‘I Quit.’ How many of us can say we just quit our jobs? Your passion and purpose are not being fed with your 9-5, and you loathe going into work every day, but can you just up and quit? After seven months on her job, Bashir found herself leaving and taking time to hear God’s plan for her. At just 23 with no job, a toxic five-year relationship and at her lowest, she stepped out on faith. Luckily, with an unwavering support system and faith that her purpose would be fulfilled ‘A Message to God, For God’ was born.

“I chose to surrender to God and allow him to take complete control of my life. I came across an Instagram post from preacher, Heather Lindsey who wrote a letter to God” says Bashir. She goes on to say “the next day I purchased notebooks on my lunch break, sat in my car crying as I wrote my letter to God. After a couple of months, God began to speak back to me, revealing what he placed me on Earth to do.”

‘A Message to God, For God’ was created to give people the same opportunity and to afford the same experience through writing, the feeling of vulnerability, and releasing our fears. Having been to an event, one of my favorite parts was releasing balloons. At the end of each event, Bashir gives everyone the chance to write something that they feel is out of our control that they want to release to God. By doing so symbolically, they are giving him complete control, letting it leave their hands.

Bashir’s spiritual journey didn’t happen by chance. Having grown up in the church like most, her religious upbringing was heavily influenced by her family’s faith. Not until 2017 did she begin to revisit and develop her relationship with God. “Once you develop a relationship, it’s as if it’s always been there. Now I don’t know how to go without Him,” says Bashir.

Spiritual Millennials

“Before I developed a spiritual foundation I would go to church but would leave right out and still be living in and for the world! I was still making my own decisions and moving on my own time. However, when I decided to completely surrender, things became so much easier because I found peace in knowing that God is in control of all things. I spent less time worrying and stressing!”

It hasn’t been hard for Bashir to reach the millennial demographic, where her most significant marketing tool has been social media. However, reaching older and younger audiences has proven to be the challenge.

There has been an uptick in people researching various religious and spiritual practices, but what is the difference between spirituality and religion, if any at all? “Religion is more so by the book and law. Spirituality comes from your relationship with God, your love of people and God, and exemplifying that through your actions” explains Bashir.

Your youth is the best time to make mistakes so that you can learn from them. In the realms of spirituality many struggle with the idea that you aren’t allowed to make those same mistakes. There is a constant struggle with building a relationship with God and dealing with worldly pleasures. “It’s a choice you have to make; it’s really simple, people make it harder than what it is,” says Bashir. She goes on to say “It’s coming to God and being serious while saying ‘I’m tired of living this life’ for me I had no real peace and fulfillment, I was just going through the motions. Once you give yourself to God, He brings you peace beyond all understanding, and hope, and joy even in your most difficult times.”

For those who find themselves at a crossroad, Bashir offers these sound words of advice. “I would encourage people to turn to God, surrender and say ‘God, I’m giving it all to you, and I am making a choice daily that I am going to die to my flesh. It comes with being open and transparent and talking to God!”

The Business of Saving Souls

How does a woman in her early twenties manage to become an entrepreneur without going to school for business? Of course, it wasn’t easy, but Bashir finds herself truly blessed to now have a job that can fund what God has called her to do. “It takes a lot of discipline and obedience, a lot of dying to my flesh to be used by God.”

Monday through Friday, Bashir works as a recruiter helping people find jobs within the marketing, creative, digital and interactive spaces. On top of that, she is a speaker, writer and with a warm smile, on fire for Jesus!

Bashir finds inspiration from Pinky Promise founder and preacher Heather Lindsey as well as Sarah Jakes Roberts, founder of the Woman Evolve conference and daughter to T.D. Jakes. Bashir herself wants to host conferences, specifically for women! “I see a room full of women coming together to fellowship, worship, write and pray. I see us all releasing ourselves to God, being transparent and open and loving on one another.” Coming up on her one-year anniversary ‘A Message to God, for God’ has allowed her to partner with faith-based organizations including House of Hope Atlanta.

Do the Work

I’ve read that most, if not all successful people have a morning routine. Whether its stretching and making your bed or waking up at 6 am to thank God for waking you up, then praying and getting ready to Gospel music like Bashir, consistency is vital. The hardest part about starting anything is starting. Although still finding her way and getting better every day, Bashir says there are some resources to help you along your journey.

“I use the YouVersion Bible app, start from the beginning of the Bible and work through it as if you’re reading a book. I also like to watch videos on YouTube if I need visuals or a detailed breakdown. Community and small groups such as ‘The Bridge’ here in Atlanta hosted every other Monday helps you meet other believers as well. The worship kickback is an intimate space where you can be held accountable in your walk with Christ by others who understand and are walking this same path as well!”

No matter where you are on your path, we are all trying to find our purpose. If you’re anything like me having a plan and sticking to the said plan is the key to success. Those who fail to plan, plan to fail right? Bashir shares with me her favorite verse Jeremiah 29:11 “For I know the plans I have for you, saith the Lord. Plans to prosper you and not to harm you. Plans to give you hope and a future.” So much for my plans!

“I believe God has gifted each of us with something we’re good at. We all need to evaluate who we are and assess areas in our life that are our strongest points, honing in on those things. Pray on those things! The same things people could view as downfalls could be your calling” says Bashir as she is still surprised about finding her purpose in a servant. Reminiscing on how she’s been told how much she talks, she now speaks on behalf of God himself.

“God will give you the boldness and confidence to walk your path, and from there, you take off running.”

You can find inspiration, dates to future events and more from Asha Bashir on Instagram @amessagetogodforgod and her website Asha-Olivia.com



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